Our new vision is about creating energy, results, change and development. "Together we make things happen" is our vision. Together is the opening word, which is no coincidence. Achieving what we want to achieve is only possible together with others – with colleagues, customers, suppliers, partners and other local and regional resources. We want to build relations and team up. Making things happen is about creating energy, results, change and development. Things happen when we enter the scene.
Our values are:
Wholehearted: It is wonderful being together with committed people, and nothing is more inspiring than working with wholehearted colleagues. There is a pulse, force and passion in a wholehearted person – not to speak of a bank that is full of them.
Responsible: Integrity, credibility, trust, broadmindedness and knowledge are all important qualities. We have summed them up in one word: Responsible. Being responsible is to say ‘yes’ when it is right to do so and ‘no’ when necessary.
Likeable: We are positive and easy to like. We are down-to-earth and unpretentious. We are the ‘real deal’ and on the customer’s side. People choose a bank they like. One that is likeable.
Capable: Capable people are matter-of-fact and have no need to toss around grandiose terms and concepts. They exude professionality and competence without setting themselves apart. Capable people win customers’ confidence.
The companies making up the SMN Group currently embrace a range of visions and values. The effort to bring about ‘One SMN’ (see below) gives priority to a vision and values that are shared across the group.
The board of directors adopted a new strategy for the group in December. The strategy describes the group’s overarching ambitions and priorities for the period to 2023.
SpareBank 1 SMN intends to be the leading finance house in Central Norway, and among the best performers in the Nordic region. SpareBank 1 SMN will create financial value, build society and take its share of the responsibility for sustainable development.
SpareBank 1 SMN aims to be among the best performers in the Nordic region. This involves
SpareBank 1 SMN will further develop its strong aspects – the group has delivered high return over time and has robust customer relationships. Five strategic priorities are highlighted for the strategy period. These entail:
In order to achieve the goals of the group strategy and to increase competitive power, a comprehensive enhancement programme termed One SMN has been initiated. One SMN is a comprehensive programme designed to enhance profitability through increased exploitation of synergies, increased incomes, cost efficiencies and improved capital utilisation.